AirAstra is a privately owned Bangladeshi domestic airline based in Dhaka. It operates scheduled passenger services connecting major cities within Bangladesh. Known for being one of the country’s newest carriers, AirAstra aims to raise service standards in domestic aviation through modern aircraft and customer-focused operations.
Team
Lead by:
A.F.M Nazmus Sakib
Product Manager
Shougat Shee Shovo
UI & UX Manager
Developed by:
Mir Info Systems Dev Team
UI/UX Design
Saiful Islam Shihab (Myself)
Problem
AirAstra’s brief was simple: Make it easy for people to find and book their flights but keep the journey similar to what users are used to.
Yeah! very simple. Not for me. But I had to do it. Because it was the very first project that my senior fully trusted on me.
Competitive Analysis
I started to analize competitors. Goal was simple - keeping the experience similar while making it better.
Cons:
- Less breathing space.
- Information heavy.
- Feels over whelming.
Solution
Designed a website with lot of breathing space and less information while keeping the femilarity that user already has built.
Impact
Designed a website with lot of breathing space and less information while keeping the femilarity that user already has built.
AirAstra is a privately owned Bangladeshi domestic airline based in Dhaka. It operates scheduled passenger services connecting major cities within Bangladesh. Known for being one of the country’s newest carriers, AirAstra aims to raise service standards in domestic aviation through modern aircraft and customer-focused operations.
Team
Lead by:
A.F.M Nazmus Sakib
Product Manager
Shougat Shee Shovo
UI & UX Manager
Developed by:
Mir Info Systems Dev Team
UI/UX Design
Saiful Islam Shihab (Myself)
Problem
AirAstra’s brief was simple: Make it easy for people to find and book their flights but keep the journey similar to what users are used to.
Yeah! very simple. Not for me. But I had to do it. Because it was the very first project that my senior fully trusted on me.
Competitive Analysis
I started to analyze competitors. Goal was simple - keeping the experience similar while making it better.
What I learned was - every flight booking site was information heavy. And I asked some of my friends and relatives, to them those sites feel little overwhelming.
Cons:
- Less breathing space.
- Information heavy.
- Feels over whelming.
Solution
Designed a website with lot of breathing space and less information while keeping the familiarity that user already has built through uses of other booking sites.
Note: there ware lot of scopes of improvement that I realize now. But I feel accomplished that this project taught me a lot while working independently as a junior designer, also feel little proud too (no shame there).
Impact
My very first independent project (thanks to Shougat Shee Shovo bhaiya and Mir Info Systems) now serves up to 35,000 users a month.